garnier fructis

Garnier Fructis is a L'Oréal owned brand. For the release of the Hair Filler line, Garnier Fructis was looking for a packaging branded, impactful and showcasing the products and the scientific innovation of their compositions. ​​

​

For this proposition, we decided to create a

minimalistic and transluscent packaging to showcase the products. The text and linework is printed in white to highight the outlines, mimicking technical drawing and explaining the purpose of the launch with a caption.

​

The background pattern is a direct reference to a laboratory setting and each product is embedded in it.

​